Leaning against the side wall of the eighteenth-century Stein Inn in the tiny Loch-side hamlet of Stein, Waternish, on the Isle of Skye, Scotland, a road-racing bicycle stands beneath a prominent three-letter sign saying 'Inn'. The image is in shadow and therefore monotone, with little colour except for the faint blue that is seen above from a fading sky. The wall is painted white and the word in block capitals is in black. The image is clean and simple without confusing elements or messages. The Inn itself is the oldest on Skye and is one of renowned travel writer's Alastair Sawday's special places to stay and which boasts 99 Malt Whiskies behind the counter.
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