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UK - London 2012 Olympics - Olympian athlete adidas ad

Two young women sit and rest from shopping beneath the inspiring image of Team GB gold medallist Ben Ainsley who adorns the exterior of the Adidas store in central London's Oxford Street, during the London 2012 Olympic Games. The ad is for sports footwear brand Adidas and their 'Take The Stage/Water' campaign which is viewable across Britain and to Britons who have been cheering these athletes who have been winning medals in numbers not seen for 100 years. Their heroic performances have surprised a host nation who until the victories, were largely anti-Olympics.

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olympic_city21-08-08-2012.jpg
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© Richard Baker
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olympics olympiad olympic london 2012 store shop retailer retail outdoors outside exterior spending spend revenue UK british britain athletes team gb olympians role models superstars stars winners champions perfection aspiration aspire giants scale heroic sponsored sponsor endorsement endorse endorsing ben ainslie sailor hunk machismo macho celebrity famous fame British Britain england & an a at of for with and in or hero income
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Olympiad, Olympics: Live
Two young women sit and rest from shopping beneath the inspiring image of Team GB gold medallist Ben Ainsley who adorns the exterior of the Adidas store in central London's Oxford Street, during the London 2012 Olympic Games. The ad is for sports footwear brand Adidas and their 'Take The Stage/Water' campaign which is viewable across Britain and to Britons who have been cheering these athletes who have been winning medals in numbers not seen for 100 years. Their heroic performances have surprised a host nation who until the victories, were largely anti-Olympics.
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