UK - London 2012 Olympics - Usain Bolt Visa and Jessica Ennis on Adidas ads
Jamaican sprinter Usain Bolt's Visa ad on a red London bus and a inspiring image of Team GB gold medallist heptathlete Jessica Ennis on the exterior of the Adidas store in central London's Oxford Street, during the London 2012 Olympic Games. The Ennis ad is for sports footwear brand Adidas and their 'Take The Stage' campaign which is viewable across Britain and to Britons who have been cheering these athletes who have been winning medals in numbers not seen for 100 years. Their heroic performances have surprised a host nation who until the victories, were largely anti-Olympics - now adoring their darling Ennis and her good looks.
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